Project: Texas angler Vance Zahorski has had it up to here with rusty, ratty, inefficient line-cutting tools. After 35 years of cutting line with his teeth or fumbling for scissors or knives, Vance was ready for a better way: His solution? Line Cutterz: a sleek, fully-adjustable ring featuring an integrated double-sided blade perfect for quick and efficient cutting of mono-filament and braided fishing line.
Vance brought Bonefish aboard to build the company's reputation among the recreational boating media.
•Introductory media release highlighting product features/benefits
•Picked up by multiple national media outlets
•LineCutterz is quickly becoming a household name among fishing enthusiasts