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- Our Clients -

Firstwatch Gear

Project: Entering a New Market

With a strong background in commercial and military-grade flotation devices, Firstwatch Gear decided to venture into the recreational market.

 

Bonefish partnered with Mainsail Marketing to redesign Firstwatch's website and completely overhaul the company's web copy. Bonefish also managed Firstwatch's post-launch media outreach.

Deliverables

  • Rewrote all website copy

  • Partnered with Mainsail Marketing for full site overhaul

  • Product write-ups in several trade and recreational publications

  • Developed introductory media materials inviting journalists to test 1st Watch products

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